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How Many Months’ Salary for an Engagement Ring?

Is two or three months’ salary still the rule for engagement rings? Let’s break down the tradition and find out what truly matters when choosing the perfect antique ring.

Ah, the age-old question: “How many months’ salary should you spend on an engagement ring?” It’s one that has been whispered in the ears of romantics, discussed at dinner tables, and occasionally pondered by the more nervous souls staring into jewellery shop windows. At The AJC, we often hear this question, especially from those with their hearts set on one of our beautiful, timeless pieces. So, let’s dive into it and see where this “rule” comes from and whether it holds up in today’s world.

CCouple looking at engagement rings in a jewellery store
Couple looking at engagement rings in a jewellery store (Getty)

The Origin of the “Rule”

For many, the idea that you should spend two or three months’ salary on an engagement ring is gospel. But where did this come from? Unsurprisingly, it’s a product of clever marketing. The “two-month salary” guideline was introduced by De Beers, a diamond company that practically invented modern engagement ring culture back in the 1930s. Their campaign suggested that a man should spend at least one month’s salary on a diamond ring to show his love and commitment. By the 1980s, this had stretched to two or three months’ salary—perhaps because love, like diamonds, was seen as forever.

Of course, the world has changed since then. We no longer hold De Beers responsible for setting the value of love (phew!). But the myth persists.

De Beers Advert for engagement rings
De Beers Advert, 1980s

How Much Should You Spend?

In truth, there’s no one-size-fits-all answer. Engagement rings, especially antique ones, carry more meaning than mere price tags. They’re a symbol of your unique love story, so it’s essential to find a ring that speaks to both of you—whether or not it conforms to an arbitrary rule.

If you’re the kind of person who loves a guideline, here’s a simple one: Spend what feels right for you. In today’s world, the emphasis should be on the significance of the piece rather than the size of the stone or the amount of money spent. An antique engagement ring, with its history, character, and craftsmanship, already carries an intrinsic value that goes beyond monetary worth.

Some of our antique rings
Antique rings offer something different

Antique Rings: A Different Kind of Investment

When it comes to engagement rings, antique pieces offer something you simply can’t find with modern designs. Our rings have a story behind them, often spanning generations, and are imbued with charm, character, and timeless elegance. They don’t just sparkle—they speak!

Choosing an antique engagement ring is a step away from the cookie-cutter style of mass-produced modern rings. These rings were crafted in eras where intricate details and hand-crafting were paramount. The Edwardian, Art Deco, or Victorian rings in our collection represent a different kind of value—a rich history, unique design, and heirloom quality.

The beauty of an antique ring is that it doesn’t come with a fixed price dictated by marketing campaigns. Whether you’re looking for something understated or a show-stopping piece, you can find an antique ring that fits your style, budget, and, most importantly, the sentiment behind it.

Breaking Down the “Months of Salary” Idea

Let’s talk numbers. The average salary in London, where our shop is based, hovers around £40,000. If we take the two-month rule literally, you’re looking at spending roughly £6,600 on an engagement ring.

But should you?

Firstly, it’s important to consider your financial situation. If spending two or three months’ salary means you’re going to struggle to make rent or enjoy your honeymoon, it’s probably not the wisest move. Love isn’t about draining your bank account. It’s about finding balance—between your partner’s expectations, your financial stability, and, of course, the style of ring that makes your heart sing.

Many of our customers come to us looking for something truly special, and what’s wonderful about antique rings is that you can often find stunning pieces without needing to stretch to multiple months’ salary. Our collection spans a variety of price ranges, ensuring that you can find something breathtaking without the pressure of following a rule that may no longer make sense.

A sailor and his girlfriend look for an engagement ring in the window of a Kenosha, Wisconsin jewellery store
A sailor and his girlfriend look for an engagement ring in the window of a Kenosha, Wisconsin jewellery store (Getty)

Alternatives to the Salary Rule

If you’re looking to buck the trend and find a more personalised approach, here are a few alternatives to consider:

  1. The “What Feels Right” Rule
    This one’s simple: Set a budget that feels comfortable to you, whether that’s one month’s salary, half a month’s, or even less. There’s no right or wrong here.
  2. The Ring First, Budget Later Rule
    Sometimes, you fall in love with the ring first. If you find an antique piece that speaks to you and your partner, let that guide your budget. When you’ve found “the one” (both the ring and the partner!), everything else falls into place.
  3. The Heirloom Factor
    If family rings or sentimental pieces are part of your story, perhaps the best engagement ring doesn’t cost anything at all—just the value of its memories.
Thurston Hopkins, University Students at a Union Dance, Manchester, 1955 (Getty)
Thurston Hopkins, University Students at a Union Dance, Manchester, 1955 (Getty)

Making the Right Choice

In the end, the right amount to spend on an engagement ring is as individual as the relationship it represents. Whether it’s a modest yet meaningful antique ring or a grand statement piece, the most important thing is that it symbolises the love you share.

At The Antique Jewellery Company, we pride ourselves on offering a range of unique, historical engagement rings that cater to all budgets. With our selection, you can find a ring that not only reflects your love but also feels like a wise investment—emotionally, historically, and financially.

So, forget the salary rule! In the world of antique rings, it’s not about the months you spend—it’s about the love and story you carry forward together.

Good luck!

Ruth Orkin, Street Embrace, New York City, 1948
Ruth Orkin, Street Embrace, New York City, 1948 (Getty Images)

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